E-commerceShopifyCSS
Bloom — E-commerce Store
Custom e-commerce store layout for a sustainable lifestyle brand. Mobile-first design with high emphasis on product imagery.
Client
Confidential Client
Role
Lead Developer
Timeline
8 weeks
Year
2023
Overview
This case study showcases the step-by-step UX audit, interactive design system, and frontend implementation designed to improve engagement and usability across complex user journeys.
The Challenge
The core product faced information hierarchy challenges, inconsistent UI patterns, and high user drop-off during core setup tasks.
The Solution & Process
Through rigorous component refactoring, dark mode design tokens, and user testing, we reduced friction points across key user pathways.